Message to hotels
More research from IMEX (click here) found more than the usual “survey the industry”-type results with a new study. Along with confirming that association meeting planners still have their usual perennial concerns about offering better value at their meetings and broadening the appeal of their programs–especially to the younger generations and international attendees, the study found that
- Association planners display strengthening attitudes towards the emerging issues of global warming and climate change. Already more than half (53%) of respondents acknowledge that more should be done by the meetings industry to respond to these challenges. As examples some suggest that ‘only ecologically-sound venues should be used’ … whilst others agree that ‘it is no longer acceptable to create high levels of waste’. It is recognised that certain destinations which lack environmental credentials are already beginning to miss meetings opportunities. A small proportion argue that ‘this is not our task … and that association planners should not be entering into a political debate’. They do not consider that meetings deserved to be labelled a ‘major pollutant’.
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Related Topics: Meetings and conventions
