I love it when they get it right
Our company, Primedia Business, recently held an “editorial summit,” where editors from magazines throughout the company gathered to share ideas, brainstorm, and learn from each other.
I wasn’t able to attend, unfortunately, but my colleagues who went just rave about it. In fact, in a post-meeting attendee survey, 91 percent of respondents said they were anywhere from satisfied to ecstatic about it. And the company’s working to keep the momentum going by posting materials on the corporate intranet, and launching an Editorial Summit Forum. I am so glad to work for a company that “gets it” when it comes to face-to-face meetings.
The other thing that really strikes me about this is how amazing it is that the Summit wasn’t planned by a professional meeting planner, but by some brave folks in our marketing department who, from the sound of it, must be reading our magazines! I wonder how many other part-time planners are out there putting together equally amazing events, to no fanfare?
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Related Topics: Meetings and conventions
